What makes Apple Successful

<P>10 things that makes Apple successful It’s interesting,  Apple claims to have served billion application’s to it’s  iPod Touch/iPhone customers, in just 9 months. That’s huge! And surely a successful business concept. Considering that several Apps on the Store are for sales, ranging from $0.99 to $9.99. And of course there are the expensive ones selling around $14 - $20+. That’s definitely a lot of Revenue, both for Apple and the developers. So what is it that makes Apple so successful? Why is it, that this one company does so well doing, what they are doing, while others just keep fumbling - even after trying to  imitate the same idea? Apple definitely has the edge when it comes down to innovation (Disclaimer: I personally use the   iPhone, and just can’t get over the possibilities of the  product. I am sure even Apple, might have surprised itself, with the possibilities of it’s own product). These are a few   things , In my opinion. where Apple has got the equation correct. And what other business can do a little bit of learning from. 1. Innovation - Allow innovation within the organization, you will be shocked to discover the creative pool within your own  company. 2. Encourage Creativity - following up on the above point, Creativity will give you the edge over competition. 3. Research and Development - While several businesses shy away from R&D, there is a great ROI hidden from Research and Development, you just have to know how to get it right.</P>